My role: Copywriter.
project: juvia’s place is a really cool makeup brand that became accidentally instagram famous. they’re a company that was created for people of color, by people of color. i wrote banner ads and a manifesto that spoke to their target audience without isolating anyone else who wants to join in on their gorgeous color swatches.
the juvia’s place ceo had a really interesting story, so i wrote a manifesto for her because i love manifestos and her company!